Learn how to create a long-term social media brand strategy that aligns with industry standards through case studies and research.
Discover how to identify and understand the needs of your audience using research methods that go beyond demographics.
Develop your skills in creating and executing content strategies that engage and connect with your audience, using analytics and algorithmic insights.
Understand the mechanics of advertising on platforms such as Facebook, Instagram, TikTok and YouTube and how to create effective, targeted campaigns.
Maximize the reach of your videos by optimizing them for both social media and search engines.
Turn data into action by learning how to interpret and use social media metrics to optimize your content and improve engagement.
Matt Bailey is one of the most in-demand digital marketing instructors in the world. With over 25 years in digital communications & marketing, Matt has developed a reputation for creating memorable educational experiences.
Greg Jarboe is an award-winning expert in digital marketing and communications. For over 20 years he has shown his deep knowledge of marketing by authoring more than 1,600 articles and speaking at more than 80 conferences.
Jawdat Shammas is one of the region’s top digital marketing professionals. With over 20 years in the industry, he manages multi million-dollar campaign budgets and teaches and inspires the next generation of digital marketers.
Naguib Toihiri is an award-winning digital marketing professional and leads the KSA office of Assembly Global in Riyadh. Naguib shares his knowledge and experience by teaching in business schools and digital marketing courses.
Best program I have ever attended. Gained so many new information out of it and I am very thankful for the team behind this course. Everyone was so friendly and i would definitely be interested in other courses offered by the New Media Academy.
I was able to create a marketing strategy for each and every campaign that I have created. The course helped me in organizing my work and have a clear vision of the goals as well as be able to reach the set KPIs.
I’ve been a social media manager for the past two years and came across the SMPP course provided by New Media Academy and found it really informative and learned a lot of new elements about social media.
No, the course is designed for individuals with any level of experience in social media marketing, whether you are a beginner or have prior experience.