Jan 11, 2023

Starzplay signs partnership deal with New Media Academy to stream ‘Al-Daheeh’

DUBAI: Video-streaming platform Starzplay has signed an agreement with New Media Academy to broadcast the next three seasons of Arabic edutainment show “Al-Daheeh.” As part of the deal it secured the exclusive rights to stream each episode two weeks before any other platform.

“Since its launch in 2020 by His Highness Sheikh Mohammed bin Rashid Al-Maktoum, Vice-President (and) Prime Minister (of the UAE,) and Ruler of Dubai, the New Media Academy has sought to develop the creative landscape within the Arab world through positive educational content aimed at Arab youth to meet the need for more digital-learning platforms,” said Hussein Al-Atouli, the academy’s acting executive director.

The partnership with Starzplay is part of the academy’s efforts to produce enhanced “digital content in the region that arms future generations with knowledge,” he added.

“Al-Daheeh” also ranked among the top shows in the premium Arabic content category among Saudi viewers on Starzplay last year.

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